Your Customized Social Media and Website Links On YouTube Moved

 If you have a YouTube channel the external links created are no longer located inside your channel art. They are now located inside your "About" section on your channel. They are highlighted under your channel's main page. 

Adding a link inside your description box under a video requires another enable opt in located under settings, channel advanced features.

Google Introducing Perspective Filter

 The Perspective Tab will be located on the mobile device at the top of Google search.  I did my first search and the tab on mobile does not appear as of today May/17/2023. By the time you discover this blog, the search tab might be visible.

The reason for the excitement is this promised more video images and filters more social content. People searching for information like questions and answers will be very pleased with fingertip information.

AI is very fast at presenting information. Once again very surprised how fast AI is becoming disruptive technology.

Read more about Google Perspective Filter

Hurdie Burk

HurdieBurk.com

Live Streaming Video Services

For those interested in live broadcasting on social platforms listed below are some businesses helping to make live streaming easier. 

Facebook Live

Periscope  Future?

YouTube  Must have certain benchmarks to be approved (live). 

Stream Yard 

OBS Studio Open source 

Instagram ( IGTV) Live 

Linkedin Live   Must apply for approval.  Use a 3rd party live streaming service like these listed here. 

Linkedin list the 3rd party streaming they accept.

Restream

Broadcast Me

Zoom

Vimeo Livestream

Switcher Studio

Switchboard Live

Be. Live

Take some time to go through each link and do a look-see.

 

Live Streaming Video My Recommendations

Live streaming is easier now and will continue to open doors for people wanting to publish a video or ongoing video live sessions.

StreamYard  I was sent this website by a client and decided to test it for myself.  I opted for a free account and did my first test by doing a live stream to my Facebook Group. The simplicity amazed me!  I did not need to add any stream keys from Facebook that were built in.  The free version allows you to connect to one destination. I recommend you opt-in for the upgrade for $250.00 a year or $25.00 per month.  This allows you to stream live to Facebook, YouTube, Linkedin Twitter, by simply attaching your social site URL and confirming.  You can add custom banners, a news-like ticker at the bottom, and backgrounds. 

Zoom by now is well known and after solving hopefully some security issues allow you to stream your session live on Facebook.  Some can be video or audio and the ability to record save to hard drive or on the Zoom cloud.  Allows customized groups ( upgrade).  I record my podcast on Zoom download the audio to my edit software and then upload my podcast to my host platform. Use RSS feed for  Apple and Google Podcast Platforms. People who have never done any virtual education or virtual work with clients are using Zoom as a business tool.  

Facebook Live is popular for your personal page, business page, and groups.  

OBS Studio  Is an open-source broadcast studio and is tech-savvy. Multiple cameras. You set scenes and load the stream keys from the social platforms you want to broadcast to.  Go and visit the website link and take a look around.  For the Tech-Savvy!

YouTube Live  I would use StreamYard for the YouTube live stream. The link provided helps run you through the process for YouTube.

Linkedin last I checked is still asking for an application.  The link includes tutorials for application and PDF instructions for other live hardware/software live options. They require A third part connection stream service. StreamYard is one such stream option.

Other Live Options 

Wirecast

Easy Live

Brand live

Switcher Studio

Offline ways to reach your markets include Facebook/Instagram reels. YouTube shorts. All are on your mobile device.

These are recommendations.  I do not represent any of the businesses linked.  Simply passing information for education purposes.

Hurdie Burk

https://hurdieburk.com

How We Produce The Internet Sports Broadcast Network

Recently we launched the Internet Sports Broadcast Network. Actually, it's fair to say we brought the show back when we did live audio streams in 2005.

Four of us good friends decided we would start recording our sports talk

Interested in listening? We added to the Google Music Podcast Platform.





We have 4 completed shows with some guests you may know.  We record every Wednesday night and add the recording to our podcast platform.

The process for adding the recording to YouTube, Podcast Platform and Apple Podcast and Google Music.

We record on Zoom.  The recorded podcast is saved to my computer.  Add the audio file to my editing software.  Add introduction bumper music. Edit the audio timeline. Add outro bumper music. The final step.  Drag the logo of the show over the audio timeline to create a video for YouTube.

Take the final YouTube version and convert it back to audio-only using conversion software. Upload the audio-only version to the podcast platform.  The podcast platform supplied an RSS link for adding to Apple Podcast.

In fact, the RSS feed allows me to add the media to any platform that accepts RSS.

How Video Helps Business

Video is a super way to gain attention for a product or service.  With all the changes to mobile search, AI and machine learning videos is a very simple way to push information at your target market.

How Video Helps  Business?

1. Video directed to a target market.
2. Answer questions about your service or product.
3. Builds know,  like and trust for the consumer.
4. Demo a product or service.
5. Upload videos to YouTube.

These are a few examples of how video helps your business. Folks searching for your product or service spend time on YouTube, video platforms and social platforms.

Start using your mobile device to capture short video snippets of information. Answer your top 5 questions asked over and over.  Create short stories.  How I started my business?  Use product demos.

Video are a great  way to reach your target market.  Demo a product. describe a service.  Potential clients meet you. YouTube is the second largest search engine.  Build a YouTube channel download the YouTube app and capture video with a mobile device.

Podcast Austin Biz Buzz We Build the Buzz About Austin Business

For the past 5 years, covered Austin Texas business under the Hurdie Burk Broadcast Network.  The goal create a podcast that identified Austin Business. Brand the podcast Austin Biz Buzz.

The next step capture a sponsor.  A long-time friend and client Mike O'Neal owner of the Money Coach LLC proudly contacted me for sponsorship for 35 podcasts covering Austin Business.

How it works?  The whole idea,  give the podcast business guest something to push out (Inbound Marketing).  

The steps.

1.  A potential business owner in Austin and surrounding area send me 10 questions via email to ask the business owner on the podcast. 

2.  I use Zoom and record the interview for 30 minutes answering the questions the business owner sent.

3. I add the recording to editing software ( audio) and add the introduction bumper.  Once I edit the audio I use the above banner and drag across the audio to create a video. I add in my sponsor a 30-sec audio ad. Add the music save and upload it to YouTube.

4. I upload to YouTube and then copy link add to the Facebook Group.

5. Send to the  Business Owner the  Podcast links from YouTube for both standard link and embed code.  The Business Owner can share with his social platforms for the ongoing buzz.

6. I take the finished edit and run it back through "Any Audio Converter" and create an mp3 audio clip only.

7. I then go to Podcast Garden and upload the audio version only.  Create an audio player version only.  This is where I get my RSS link and the ability to add to iTunes and Google play. 

The Austin Biz Buzz Podcast audio player version.

8. On Apple and Google Play Music.