No long ago building a studio in your home of business cost a few dollars. Building a small studio with a single video camera green screen or a customized back drop is within reach.
Video Camera Hint buy the best you can afford $300.00 up. Audio for Mics Amazon Camera Selection Buy one with ability to add external mic. Amazon Mic Pricing I use wireless and probably need to spend $70.00 or little higher.
Green screen kits. Find one that has light kit and racking for hanging your green screen. Full Kit Amazon
Some other considerations listed below
Use a room with reduced noise. I found some foam stapled to wall helps.
Add drapes for blocking external light.
Outsource editing
Live streaming as you grow and learn
Create a show
Use iPad teleprompter or buy a teleprompter
T-Werx Coworking located in Cedar Park Texas did this and created a weekly recorded show Entrepreneur Essentials interviewing local business. Very Simple studio set up.
The CEO Jeff Kikel and myself designed a way for small business to rent the studio by the hour.
If you create lots of video content. Consider building a simple basic studio for starters.
Google made some changes on YouTube. Annotations were added several years ago. Add Titles, speech bubbles and other fun stuff. Now replaced with End Of Video Annotations.
Go to Videos. Click on one of your videos then Video manager.
Once on video manager click at top of page end screen & annotations, Then click on Add Elements.
The landing area within the video will highlight with a square. Above the video chose template and location.
Once you have the end screen annotations chosen. Make sure you Save,
These end of screen annotations will link to another video or the element you chose and will pop up inside video when 20 seconds is left on video.
Screen shot shows what the end screen annotations looks to the viewer.
YouTube cards were launched sometime ago. Yet I have many folks telling me they did know how to use or what they do.
I will include a screen shot below. If you have a YouTube channel go to video manager click edit on one of your videos and then cards top of the page.
Below is the ways to link a YouTube Card inside a video. You can add a Video Playlist, Promote another Channel, Donations To a Non-profit of your choice, take polls or link your website.
Below is a screen shot of a card linked inside the video.
Help your channel and next time you upload add a card.
PS: Under channel settings then advanced make sure you asscociate your website on your channel to link your website card.
Your User Generated Video for YouTube is more effective if aimed at a certain group or niche within your target market.
This means doing your research. Who I want reach? What Group? What Niche?
What is going on within my brand online? What content is trending within my brand? Spending time understanding your market will help form your video message.
Be your authentic self. Viewers love real people. Build trust! In today's noisy marketing world speed of trust is important.
Video tips for YouTube.
Understand who you want to reach
Research and have a strategy
Be consistent
Appeal to emotions
Be engaged with your audience
Be creative ( actually write ideas for videos)
Think into mobile search ( another blog).
Know how people are searching for your brand or product.
