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Thursday, May 5, 2016

Live Video Streaming From Your Mobile Device a Hot Trend

In early 2000 we were streaming live video when streaming was not cool.

High-end processors, cheap storage, larger bandwidth pipes and mobile devices with apps have changed the above to plain fun!

Facebook, YouTube, and Periscope change the way we use video to tell our personal and business stories.

One of our taglines in the old days "on the air anywhere"  and this is so true today.

Periscope is connected to Twitter. Facebook Live is located on your Personal Page, Business Page, and Groups.  YouTube is through the YouTube App.  YouTube app will allow you to record until your channel reaches 10,000 views. Then YouTube will offer live.  

These instant moments are captured live and then archived. Great marketing tactic for business.

Live video means the mobile device can capture instant moments and reach the social platform.  Engagement and sharing become part of the content reach.

A business which,  pay attention to what customers look for can meet online with instant moments your business creates.

Build your brand and gain visibility for your business. Do not ignore the possibilities of Live Vid
   


Monday, December 21, 2015

How to Add Artwork On A YouTube Banner

I average about 2 calls per day.  How do I add a banner artwork to my YouTube channel?
The great news I found a couple of links which,  will help explain and show you the steps.

Add Channel Art On YouTube Banner   Download the YouTube Banner Template

This will help your channel with your brand.  Do not leave blank!  Use some of the gallery choices while you complete yours.

Template should look like this





Have a great day.



Monday, December 7, 2015

Have Some Fun Unboxing Your Gifts on YouTube

Everybody loves watching folks take apart a wrapped gift.  Oh,  what's  inside.  Not my ordinary blog let's have some fun.

Shoot video of some family members on Christmas day opening and gift and describe it. Capture up close.  Then post to YouTube.  Not only will others see it they might decide to share or buy.

Have a product your pushing for Christmas.  Wrap it up and unbox it describing the product and how it works or show it.  Upload to YouTube and share away.

Be creative.  Hint.. Toys are huge!

Have Fun...

I help business stuck or confused how to market online.  I consult with established business. As a catalyst I bring out of the boxthinking,  a new energy and a marketing punch.

One such area is best practices for using video online.

Hurdie

Monday, October 12, 2015

How to Create A Personalized Video On YouTube

If you have a web cam and YouTube channel?  Here's a suggestion.

Remember the days  we sent thank you cards after the a meeting or sale.  My mail box would have a thank you card from thoughtful folks who understood marketing is everything we do before and after we pick up the check.

When is the last time one was in your mail box?  Here is a great way to personalize a video and thank a client for choosing your service or product.

How about a personalized thank you video sent to your client after the sale.

Must have a YouTube channel for this to work.  If your using a standard web cam consider upgrading. Logitech is a good choice.  Or your mobile device using the YouTube app.

The Process

Create a video Using your web cam right on your YouTube channel.   Once you sign into your channel click upload and record a video on your web cam.  Short Tutorial Video.   

Create a thank you video directed to your client.  While the video is in upload make sure you click the video as unlisted.  Unlisted does not show on your channel to public since the video your creating is directed to a single person.

When finished with upload and (channel verified)  as unlisted save and publish. Click on video and then "share" under video. Copy the short URL and send your new client an email and include the link you copied from your YouTube channel into the email.

You will be surprised how many clients respond and it leaves a great first impression.

Personalized videos can make a huge impact on your clients. Consider using for tips for clients or checking in.  Imagination is the key.

I help small business standout using video on the Second Largest Search Engine Google YouTube.

UPDATE:  Use your Mobile device to create short videos. Use the YouTube app connected to your channel.

Tuesday, August 11, 2015

Make Your Ideas Into a Video and Add to YouTube

Small business can make ideas into videos and upload to YouTube.  These ideas will will help drive traffic to your website and engage you friends and clients on social sites.

Tips
How to
Informational Videos
Education
Your Top 5 Questions your Customer ask
Tell a story (product)
Testimonials

This list will help you start.  Make sure your videos are aimed at your target market.



Sunday, June 14, 2015

Embed a YouTube and Hide Related Plays

Important Note

This tool is no longer in play on your YouTube channel.  If you click share then embed this option no longer part of the embed.  Darn shame.  Looking for code options.  Creating a playlist is a good idea.


Of the years the one question which, comes up all the time?  My Video finished playing on my website and then some of my competitor's videos were offered up.

You want your embed videos to stand alone on your website, blogs, and newsletters.  This only works with embed videos.

The screenshot will show where to change the embed code.
Locate Video On Your Channel. Under Video click "Share".





Once you click "Share" then click "Embed".





Once you click on "Embed" this page will show.  Before copying the code click under code on "Show More".





After you click on "Show More".  The page below will open. Take ck mark out of the box.  The arrow on screenshot points to box.  Then copy Embed code.



This will keep any related videos for showing when you Embed.
Hope this helps.  The most asked question about YouTube I receive every day.






Saturday, April 25, 2015

Any Firm Promising First Page Google Ranking Using Video on YouTube...Run

The point for posting is pure frustration.  

For years I have worked with Local Business with consulting on YouTube and Social Marketing. Providing short clips that business clients can share to social sites, blogs, websites, newsletters and push those videos to a Target Market.

I do not promise any ranking for videos and I follow the YouTube Playbook.  It's  frustrating when marketing companies take advantage of business "promising"  Google first page ranking   posting video on YouTube.  

Marketing is not easy.  Branding in today's market is not easy.  Developing a target market is not easy.  Working your business in today's noisy social market will utilize many  marketing tactics.

First of all Google does not promise any ranking period especially first page.  This  means Organic and Paid Advertising.   Matter of fact here is the link to what Google makes very clear. Do you need SEO.  There are good hard working B2B business consultants which,  will work you through a real marketing process not promises.

If Google does not promise first page then why are so many so called experts promising these results? And why can they?   Matter of fact will promise on first phone call.   Many small business  are mad and  turned off  by the many calls they receive from companies  promising first page.  Some marketing firms  even disguise themselves as Google when in fact they are not.

When you hear  a marketing firm offer your business easy steps to ranking using video on YouTube or receive any calls saying we Guarantee you first page for a certain monthly fee.. I have a simple suggestion.  R..U..N..

The includes organic and paid ad's online.  Google YouTube considers watch time the most important benchmark for a video not views.  

Update: Watch time is important. Google likes EEAT ( Expertise, Experience, Authority, Trustworthy). 

Hurdie Burk Blog